1. Syllabus
2. PPT Materials
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Week
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Subject
|
Download
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Week 1
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Internet and Electronic Commerce Trends
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Week 2
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EC Intro and e-Market Structures
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Week 3
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e-Mall, e-Catalog, Design, Comparison Shopping
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Week 4
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Auction, Bidding and C-Commerce
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Week 5
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Search and Agent
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Week 6
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HTML and Homepage Building
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CGI
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Java
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Java Script
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XML
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Week 7
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TCP/IP
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Extranet
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Week 8 |
Smart Card and Cyber Money |
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Electronic Payment Systems |
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Week 9 |
B2B EC: Foundation |
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B2B Case: CommerceOne |
|
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Week 11 |
Internet Consumers and Market
Research |
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Advertisement in Electronic
Commerce
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Week 12 |
E-Market Structure and Strategies
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Week 13 |
Delivery |
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Multimedia(Audio/Video) |
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VRML |
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Internet Banking |
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Week 14 |
Cyber Trading and Strategy
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3. Role Play Materials
|
Role Play Subject |
Download |
Week |
Classification |
|
Automobile Marketing
Cooperation and Competition,
Direct & Indirect
Associations
|
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Week 6
|
GM |
|
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FORD |
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Pure e-Retailer & Dept. Store |
|
Lotte.com |
|
|
Hansol CS Club |
|
Comparison Agent |
|
Auction |
|
|
allAuction
www.allauction.co.kr |
|
Search Engine
Portal |
|
Week 8
|
Daum |
|
|
Yahoo Korea |
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Hanmir |
|
B2B Solution Model |
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Week 10
|
CommerceOne |
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Ariba |
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|
i 2 |
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Supermerce |
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e-CRM |
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Oracle |
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Comparison Agent |
|
Shopbinder
(shopbinder.com) |
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Smart Card and E-Cash |
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Week 14
|
KACH |
|
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Bus Card |
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Mobile Internet |
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Rival :
Web Browser based Internet |
|
Internet Community |
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Week 15
|
Cyworld.com |
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Security
|
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Design of Business Model,Choice of Rival Company
|
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Cyber Bank |
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Wingspan |
|
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Citibank |
|
Cyber Stock Market |
|
E* Mirae Asset
(Rival Company: Current Trading Company, e.g. DAESHIN) |
|
Travel Agency and Ticketing |
|
Rival Company: :
Current Travel Agency |
4. EC Lectures of Foreign Universities
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